Military Explorer Series™
The Military Explorer Series™ is the only large-scale study of military personnel, their spouses, and veterans. Our extensive military market research reports include:
- Demographics
- Shopping Habits
- Insurance & Finance
- Media Usage
- Technology Usage
- Ad Perceptions
A winning marketing strategy starts with the best market research
For over 30 years, Refuel Agency has specialized in driving brand ROI in the vital military consumer audience. Our peerless research, strategic vision, and effective media and promotions are what keep our team ahead of the game, makes our strategies successful, and keeps our clients’ campaign performance strong.
About the Military Explorer Series™
The Military Explorer™ is the only large-scale military research study that examines their military spending habits, media usage, digital media consumption, advertising perception, shopping patterns, and post active duty plans.
Using Qualtrics, the most trust enterprise research platform in the world, we gathered data from thousands of military personnel to elicit the most valuable and up-to-date military advertising insights available.
- Active Duty Military
- Veterans
- Reserve/Guard
- Active Military Families
- DoD Civilians
DOWNLOAD THE INFOGRAPHIC FOR A SNEAK PEAK
New from the blog
Honoring Our Heroes: Refuel Agency’s Veterans Day Tribute
As Veterans Day approaches, we at Refuel Agency take a moment to express our deepest gratitude to those who have served our country. For over
Military Marketing: How On-Base Advertising Can Reach Your Military Audience
In the dynamic landscape of advertising, finding innovative and impactful ways to connect with unique demographics is key to success. For brands and agencies aiming
Navigating the Terrain: 5 Veterans Day Marketing Mistakes to Avoid
Advertising is a powerful tool that helps brands communicate their message to a specific audience. When it comes to advertising to military veterans, it’s crucial