The Refuel Advantage
Reach + Engage College Consumers
College marketing
We Deliver College Audiences
College students are an entry-point market with over
$
0
B
in spending power
For over 35 years, 360 Youth by Refuel has built successful, custom campus marketing strategies and campaigns across 3,400+ colleges and universities. We offer maximum exposure and repeat impressions to students on and off campus, as well as their parents at home. Connect your message with 21 million entry-point college consumers. Learn why top brands and agencies choose us to reach the college audience.
Refuel your campaignTM
Targeted Media Tactics to Reach College Consumers
Our digital-first omnichannel approach offers the unique ability to create high-return college marketing campaigns.
On-Campus Media
360 Youth Exclusive! Proprietary OOH delivering 1B+ impressions per month. Our media reaches at least 50% of college audience.
College Club
We are the leading college marketing company for brand ambassador programs on college campuses to reach entry-level consumers.
Retargeting + Social Extension. Reach college students and their families through email retargeting + social profile matching.
Sampling
Sampling is the 2nd most attention grabbing tactic among Gen Z, and is an entry-point for new consumers.
Social Media
Proprietary short-form, episodic social media storytelling that drives results and engages college students.
On-Campus Promotions
On-campus promotions encourage students to take action and engage with advertisers.
COLLEGE SUCCESS STORIES
Learn why top brands and agencies have relied on us for over 30 years to create award-winning, high-return campaigns
Client: Cup Noodles
When launching a new flavor of Cup Noodles, Nissin Foods sought to create authentic brand connections with students on campus while differentiating themselves from other brands of instant noodles.
Solution: College Explorer Proprietary Research™
200,000
Students
16,000
Samples
115,000
Social
Impressions
We Refuel Brands
We’ve worked with almost half of all Fortune 500 companies as well as new media giants.
We Refuel Agencies
We’ve worked with most of the top 100 ad agencies, as well as hundreds of boutique and specialty shops.
Leverage
Proprietary
Research
on Young
Adults
On College Marketing Trends
Our in-house research, made up of 100% declared data, is the foundation of our college advertising campaigns and an asset that sets us apart. Our annual College Explorer™ Proprietary Research research publication provides a winning strategy for consistent growth and return for college advertising campaigns.
We believe that campaign performance is the only thing that matters. Our data-drive expertise is essential in producing the best results, and with 35 years of experience—we know how to deliver this audience.
Proprietary Research | Performance Data | Insights | Efficacy Studies
Looking for college recruitment?
Connect with college audiences
Meet Thinking Cap, the Education Marketing Division of Refuel Agency
With Thinking Cap’s proprietary, data-driven solutions and 1:1 targeting tactics, you can join over 100 colleges and universities successfully driving enrollment by marketing with Thinking Cap Agency.
