How to Advertise to Military Families
With an overall buying power of $1.3 trillion, the military audience in the United States is not one that brands should be ignoring. And while we often talk about advertising…
How to Market to Veterans
The military is a very special community, made up of 40 million military personnel and veterans worldwide and wielding $1.2T in spending power. This audience is composed of active duty…
Understanding the Military Audience in their Military Transition to Civilian Life
The military community in the United States is a close-knit one. Data shows that military service members and their families have close ties to the military community—which can make the…
How to Advertise your Brand During Military Appreciation Month
For decades, Refuel Agency has worked closely with the special Military + Veteran audience in the U.S., and we’re honored to share our expert tips on how to show your brand’s appreciation…
6 Examples of Brands That Got Military Advertising Right
The United States military community is a thriving pulse of our country -- these are the men and women who dedicate their lives to serving our country and keeping us…
The Military Car Buyer Journey: From Discovery to Purchase
At Refuel Agency, we invest in our proprietary research to discover what makes our audiences tick—what their lives are like, how they consume media, what they believe, and what they…
101+ Marketing Statistics Every Marketer Should Know in 2021
"Change is the only constant" must have been a phrase first uttered by a marketer. The world of marketing is dynamic and ever-changing, and up-to-date audience data plays an imperative…