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Marketing to College Students: Brand Introductions that Last a Lifetime

The College Market consists of over 21 Million entry point consumers. They are Impressionable with discretionary spending that exceeds $203 Billion. With more than $523 Billion in total spending power, these millennials are multi-category buyers and powerful influencers for their peers. They actively engage in social media and consume content on an average of 7 devices, over 45.8 hours per week!* *Source: 2016 Refuel Agency College Explorer

Understanding College Student Lifestyles and Habits with College Explorer TM

Our longevity, commitment and client success, within the college market, is evident with our annual investment to understand the evolving behaviors, lifestyles and habits of this moving target. Now in its 15th year, Refuel Agency's award winning College Explorer is the largest research study of its kind. Complete the form to request free a copy.

Request more information or a copy of Refuel’s Proprietary Consumer Research & Tactical Insights

Largest network of proprietary college based assets

Refuel’s 360◦ multi-platform solutions offer the largest range of college and higher education marketing services in the industry. We own the vast majority of our media and digital assets on campus and offer an exclusive brand advocate solution, College Club TM, a unique peer to peer ambassador program. Our multiple touch points throughout the campus environment ensure maximum exposure and repeat impressions.
Click on our award winning programs below to learn more!

College Place Based Media

CAMPUS SOURCE TM
Largest College Out-of-Home Media Network

College Brand Ambassadors

COLLEGE CLUB TM
Live and Social Media Peer to Peer Ambassador Network, Events & Sampling

Print & Digital Advertising To College Students

CAMPUS NEWS NETWORK TM
Access to 3400+ Student Newspapers, Magazines, Websites & Social Media Pages

College Digital & Social Marketing

COLLEGE DIGITAL & SOCIAL MARKETING
Digital and Social Media Solutions That Pinpoint College Students

Mobile Marketing To College Students

CAMPUS MOBILE
Geo-Behavioral and GPS Based Student Device Targeting

1st Party College Student Data

COLLEGE AUDIENCE DIRECT TM
Reach Students Directly via Digital, Social Media, Email and More with our Proprietary 1st & 3rd Party Student Database

Featured Posts
Happy young Hispanic woman smiles while waiting for a ride in a downtown district. She is holding a smart phone and wearing headphones. She is wearing a backpack and turquoise hoodie.

What’s Hot and What’s Not: A Review of College Students’ Digital Habits in 2017

  This fall, 21.6 million college students headed back to campus and are projected to spend more than $207 annually. Where and how have they been spending as of late? Refuel Agency, a specialist ...

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What a Student Brand Ambassador Program Can Do For Your Brand

The Student Brand Ambassador Program College campuses are tight-knit, communities made up of all different kinds of young people who are all finding themselves. Students are getting involved in clubs, joining different organizations, ...

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Happy young student girl with smartphone

Connecting With College Students in 2017: What Brands Need to Know

College students are famous for being broke. But don’t let the ramen jokes fool you — even though they may not make a lot of money, they spend a ton of it. ...

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The Strategic Power of Out-of-Home Media in a Digitally Cluttered World

When it comes to marketing to the Gen Z generation, whether in High School or in College, clients usually lead their inquiry around the College Digital Tactics in our arsenal, in order to ...

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Campus Source In Action!

    VIDEO:  Campus Source Network reaches over 8 Million students on average per month. Find out how Refuel Agency can help your brand reach these college entry-point consumers using our proprietary college out-of-home ...

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Featured Posts

Is Your Brand Effectively Marketing to College Undergrads?

Surprising Facts About College Consumers You Can’t Afford to Miss [Infographic] 2019 College Explorer™ Market Research Study College students make up an ever-changing consumer community that cannot be ignored. With almost 13 million undergraduate ...

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2018 College Explorer Market Research Study

2018 College Explorer Market Research Study Looking to find out more about how college students spend their money – you are in the right place. This year's study, the largest and most comprehensive, ...

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