Spotify
Refuel Agency chosen to drive awareness for Spotify’s premium streaming service and its student discount program utilizing its proprietary College Ad Network™ (CAN)
Using Refuel’s digital place-based media at 27 colleges in 16 different markets, Spotify ran :15 spots on digital screens in and around college bookstores, dining halls, and rec centers. A test and control study, by 3rd party research, confirmed significant lift among key engagement metrics.

